Rivian is on a mission to keep the world adventurous forever. Rivian is focused on designing emissions-free "Electric Adventure Vehicles" - IE, Trucks and SUVs - to challenge that status quo in electric vehicles. Rivian is determined to make the transition to sustainable transportation an exciting one.

With backing from the likes of Amazon and the Ford Motor Company, Rivian has some of the most solid financing of any of the electric car start-ups. Its imprimatur also gives Rivian credibility, which is crucial for an untested start-up.

The electric car industry now has its own lobbying group

Tesla, Uber, Rivian, and others have formed the Zero Emissions Transportation Association.

The EVs Are Coming

From Ford and GM to startups like Rivian, automakers are dialing up dozens of new electric vehicles to challenge Tesla for a battery-powered future. Will Americans buy them?

GMC Hummer EV vs. Tesla Cybertruck, Rivian and Bollinger: Electric pickups compared

GMC's new Hummer looks like a formidable all-electric beast. Here's how its specs stack up vs. the Tesla Cybertruck, Bollinger S2 and Rivian R1T.

Amazon and Rivian show first electric delivery van

This is the first of 100,000, the companies say.

Wall Street is ditching automakers like Ford and GM in favor of untested electric car startups

Legacy automakers have been in a slump during recent years, while newer startups continue to climb.

Rivian's 'beautiful' cars, $6 billion war chest, and deals with Amazon and Ford put it at the front of the pack of startups vying to be the next Tesla, VCs say

Rivian and Lucid Motors are the electric-vehicle startups most likely to follow Nikola and Fisker by going public, experts say.

New Breed of Pickups Mixes Horsepower and Battery Power

Electric Hummers and Cybertrucks, as well as the next generation of S.U.V.s, will signal the arrival of the E.V. era in America if they start to sell in big numbers.

Rivian Wants to Bring Electric Trucks to the Masses

Can the automotive upstart break America’s addiction to carbon-spewing pickups and SUVs? With Amazon on its side, it might have a chance.

Lincoln cancels use of Rivian’s technology for its first electric vehicle

Ford still plans to produce a Lincoln EV but is using its own technology.