With software driving tomorrow’s automotive innovations, R&D organizations must quickly master its intricacies.
Software is rapidly reprogramming the car industry. The four biggest disruptions in recent years—autonomous vehicles, connectivity, electrification, and shared mobility (ACES)—all rely heavily on leading-edge software. Further disruption in these areas lies ahead. OEMs, suppliers, and new players across the industry hope to capture critical control points in this new, software-driven value chain.
  • McKinsey
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  • Originally published February 19, 2021